Using Video Testimonials to LOVE Your Business More
Here’s how a typical entrepreneur progresses as their business grows:
- You just started your business and are extremely passionate about it
- Sales begin to grow along with profits
- Everything begins to feel robotic and repetitive
- You begin to hate your business and your clients
- Work begins to be the total opposite of FUN
This happens often.
And the reason why it happens is that:
- Entrepreneurs forget their objective
- Entrepreneurs get disconnected from the results
- There is a failure in working with the right people
- The team might not be motivated
VIDEO TESTIMONIALS (better known as Video Case Stories) CAN HELP SOLVE A LOT OF THESE PROBLEMS.
But how exactly are they helpful in making you ENJOY YOUR BUSINESS MORE?
HOW VIDEO TESTIMONIALS HELP ATTRACT IDEAL CUSTOMERS
The key here is being intentional.
You need to be intentional in finding the businesses that you want to work with.
And down the line, you will find these GREAT STORIES that you can put out there.
IT IS AS SIMPLE AS THAT.
You can put them in all sorts of places to help you generate traffic, leads, and conversion.
If you do that, you’re going to CRUSH IT.
Because by showcasing those stories, you’re gonna get the people you love to work with.
HOW TO INSPIRE YOUR CURRENT CLIENTS WITH VIDEO TESTIMONIALS
It is good to remind your clients why they are working with you every now and then.
You can easily put your video testimonials in your nurturing emails to remind them what it’s like to work with you, and the results that you could get them as long as they stick with you.
People tend to forget.
Because sometimes, things don’t go well for a while.
That is why your video testimonial is going to be their encouragement and support.
INSPIRE YOUR TEAM BETTER WITH VIDEO TESTIMONIALS
Sometimes, people in your team get disconnected for various reasons.
That is a very big problem for your business vision.
Most of the time, your team members do not get to hear about the results that you provide for your clients, solely because they’re too focused on the back end.
Showing them your video testimonials is a great reminder of why they are doing what they do.
Because when they see their impact, they are going to be more inspired to do their jobs.
See, you are TRANSFORMING LIVES.
But if your team doesn’t understand that, you’re gonna risk losing that motivation in the long run.
INSPIRE YOURSELF WITH VIDEO TESTIMONIALS
YOU are the powerhouse of your business.
As the leader, you need to be in line with your vision the most, because along with leading your team, you have to give them that motivational support.
After all, your team’s performance is a reflection of your own.
Video Testimonials have so many functions that could benefit you and your business.
That is why you have to get started in crafting them now, or find a partner to help you with them.
We know you want what’s best for your business.
So stay tuned for the next tutorials because we’re going to show you exactly how to do it.
If you’re not sure where to begin or you want a simple, done-for-you solution to your video case stories, schedule a call with one of our video case story experts today!