The Reason Testimonials in Marketing Work
If you’ve ever watched a video testimonial, you know they can be incredibly persuasive. But why are they so effective? Should you use them in your marketing? First of all, before we begin, if you’ve been around here before you’ll know that I don’t care for video testimonials. They stink. We actually…
Read MoreThe 5 Benefits for Using Video Testimonials in Your Marketing
If there’s one thing that entrepreneurs know, it’s that marketing is key to a successful business. And when it comes to marketing, video testimonials are an incredibly powerful tool. In this post, you will discover the 5 benefits that you could get when you use video testimonials for marketing. (By now, you…
Read MoreWhy Customer Testimonials Aren’t That Effective for Your Business
So you’ve made a great customer testimonial video. It’s informative, well-produced, and accurately represents your product or service. But is it actually helping to convert leads into customers? Maybe not as much as you thought. So where did it mess up? WHAT’S WRONG WITH CUSTOMER TESTIMONIAL VIDEOS? –don’t get…
Read MoreWhat are the benefits of Video Testimonials?
When it comes to marketing your business, you want to be as creative and efficient as possible. You likely already know the importance of using video content—after all, videos are more engaging and likely to go viral than text-based content. But what you may not know is how powerful video testimonials can be. …
Read MoreWhat Questions to Ask During a Video Testimonial
A video testimonial can be a potent marketing tool (By now, you should already know what we mean when we say video testimonials). They can help you build trust with potential customers, and showcase the real-world impact of your product or service. But if you’re not sure what questions to ask during…
Read MoreHow Video Testimonials Drive More Traffic | Methods to Increase Engagement
You want to drive more traffic to your business but have no clue how? As always– VIDEO CASE STORIES. We’re not huge on Video Testimonials. We only use that term for S.E.O. purposes, because we want CASE STORIES. Video Case Stories are powerful enough to get you the following: More Traffic…
Read MoreValue of Video Testimonials | The 11x Method
How do you 11x your Profit? Discover Business video strategies that work. Plan videos that convert. Learn how to create videos. Find local videographers and editors that know marketing. When a customer speaks about their positive experience in video format, that is a VIDEO TESTIMONIAL. Instead of a traditional review with written…
Read MoreHow to Shoot a Video Testimonial | What is Needed to Create an Effective Case Study
When it comes to video testimonials, there’s no doubt that they can be incredibly useful. After all, they provide first-hand accounts of someone’s experience with a product or service. But what’s even better than a video testimonial is a VIDEO CASE STORY. Case stories go beyond simply recounting someone’s experience –…
Read MoreHow to Ask for Video Testimonials | Creating Case Stories that WORK
Before we get into this blog, here’s a reminder that when we say Video Testimonials, we mean VIDEO CASE STORIES. Why? You can discover why right here. Now that we have that settled, let’s get to the real topic: The Do’s and Don’ts of The Art of Asking for Video Testimonials…
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